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// Creative Studio · Programmatic

Programmatic video: motion graphics that stay exactly on brand.

Describe the headline, numbers and message – the AI turns them into animation code. Rendered deterministically, in your brand colours, fonts and logos. No animation software, and not a line of code from you.

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Rendering
Deterministic
Length
Up to 30 s per scene
Brand
Colours · fonts · logos
scene-03.tsx ● Preview built 
// Brand-Kit: Mindverse
<Stat to={40} label="grind settings" />
<PriceTag price="€249"
  note="incl. VAT" accent="accent" />
<LowerThird title="Mahlwerk Pro"
  subtitle="In stores from October"
  startMs={1200} />
Brand kit

Live demo · switch the brand kit: same code, another brand

// 01 · Rendered, not generated

Code, not chance.

When to use which mode: cinematic scenes invent pictures, programmatic scenes render exactly what you specify.

Criterion Cinematic · generated Programmatic · rendered
Made from Pixels from an AI video model Animation code the AI writes
Text & numbers May drift in the model’s hands Appear exactly as entered
Brand colours Approximated from description and references Exact, from the brand kit
Repeatability Every generation looks different Same inputs, same result
Best for People, places, mood and real movement Headlines, stats, charts, prices and logos

Both have their place – and both fit into the same film. See cinematic AI video

// 02 · Three styles

Motion for messages, numbers and type.

Motion graphics

Headlines, shapes and transitions that move exactly on the beat.

Data & charts

Stats and charts whose values you enter directly.

Editorial design

Magazine-style typography and layout — in your fonts.

// 03 · Building blocks

The building blocks the AI builds your scene from.

The AI draws on a library of brand-aware blocks and composes them into your scene – text and values come from your brief.

<Stat />

Stat

Numbers that count up — with unit and label.

<PriceTag />

Price tag

Price, currency and note in your brand style.

<LowerThird />

Lower third

Name and role, cleanly faded in.

<ProductShot />

Product shot

Your product image, staged with motion.

<FeatureCallout />

Feature callout

One benefit, clearly highlighted.

<SpecTable />

Spec table

Technical data, row by row.

<CtaBadge />

CTA badge

The call to action at the end.

<LogoEnd />

Logo end card

Your logo as the closing frame.

// 04 · Workflow

From a sentence to a rendered scene.

  1. 01 Chat

    Describe the scene

    With the storyboard agent you set the scene’s headline, copy and figures.

  2. 02 Build preview

    Build preview

    The AI writes the animation code. The preview appears right in the scene.

  3. 03 Apply

    Adjust values

    Change text, numbers, timing, colours and images in input fields – no code.

  4. 04 Record MP4

    Record MP4

    The scene renders in the cloud and lands in your timeline as an MP4.

If a build or recording fails, the credits are returned.

05 · Brand kit

Set once. In every scene.

Every coded scene reads your brand kit: colour roles for background, primary, secondary and accent, your fonts – loaded as real web fonts – and your logo in primary, monochrome and inverse versions.

Brand-Kit · Nordlicht

● active

Primary

#0d6e8a

Accent

#1db17c

Secondary

#0d2a3a

Neutral

#eaf3f6

Aa

Helvetica Neue

Headline · body

● Nordlicht

Primary

● Nordlicht

Monochrome

● Nordlicht

Inverse

// 06 · Combine

One film, both worlds.

A filmed opening sets the mood, coded scenes deliver the facts. In the Creative Studio both share one timeline.

Cinematic · 8 s Filmed opening
40
Code · 5 s Stat
€249
Code · 5 s Price tag
● Your brand
Code · 4 s Logo end card
00:22 · MP4 · 30 fps ✓ Video assembled
Creative Studio overview Cinematic AI video →

// FAQ

Frequently asked questions about programmatic video

Do I need to know how to code?
No. You describe the scene in chat and the AI writes the animation code. Afterwards you adjust text, numbers, timing, colours and images in input fields.
What does “rendered deterministically” mean?
The scene is code. The same inputs render the same picture – letter for letter. That is why programmatic scenes suit prices, stats and logos that have to be exact.
How long can a coded scene be?
Up to 30 seconds per scene. Longer videos are built from several scenes that you assemble into one MP4.
Which format is rendered?
In your project’s aspect ratio – 16:9, 9:16 or 1:1 – as an MP4 at 30 frames per second.
Can I combine programmatic and cinematic scenes?
Yes. Both kinds of scene share one timeline and are assembled into one film. See how cinematic scenes are made on the cinematic AI video page.
What does a coded scene cost?
Building a scene is billed by AI usage, recording the MP4 per second from your credits – you see the amount on the button before you record. If a build or recording fails, the credits are returned. Included in every plan.

// Get started

Your brand in motion – exactly.

Try free for 7 days – Creative Studio included. No credit card required.

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